ZIBABA.COM ‘GROUP OFFERS’ DRIVING SOCIAL MEDIA ECOMMERCE POSSIBILITIES
Zibaba - developing storefronts for brands on Facebook
Israeli start-up Zibaba.com has launched the first ‘Group Offers’ for a new breed of F-commerce Facebook stores, creating an enhanced marketing environment for brands and companies making use of social media platforms to sell their products to a specific target audience.
Ronen Shlomo, CEO of Zibaba.com, commented, “Group Offers create additional interest amongst social media groups and have a positive impact on purchases made within Facebook – the ultimate online shopping venue. Our technology allows retailers to tap into the social media buzz around products and pass on that popularity in the form of discounts”.
Zibaba’s full marketing solution for Facebook encompasses storefront, integrated Ecommerce within Facebook, Group Offers and a fully managed affiliate network (through which anyone can earn revenue simply by promoting merchandise on their Facebook page).
Laura Moore Fashion (http://on.fb.me/hd2x9Q) has officially become the first retail store on Facebook to promote their products using Group Offers.
LauraMooreFashion on Facebook
“Laura Moore Fashion has made history,” commented Michael Katz, VP Business Development and Investor Relations for Zibaba.com. “They have the vision to understand that Group Offers running on retail products inside of Facebook is the future of Internet retail.”
For full details regarding Group Offers on Facebook stores visit www.zibaba.com.
LocoMatrix - Bombs Away team building geolocation game
MOBILE GAMES PLATFORM CUSTOMISABLE FOR TEAM BUILDING CONSULTANTS
LocoMatrix (www.locomatrix.com) is a UK tech company based in Brighton, developing unique and creative geolocation games and apps to aid team building activities. Combining puzzle-solving strategy with outdoor activities, LocoMatrix is creating unique uses for current smartphone technologies. Their latest game, Bombs Away, offers team-building exercises that can be optimised for any location.
The game requires competing teams to work together in a real world environment to locate and diffuse virtual explosives against the clock and before their opponents. Alongside the LocoMatrix smartphone virtual application, the Bombs Away experience tests teams’ skills such as local area map reading and general knowledge to achieve success.
Aside from this ready-for-market application, Locomatrix also works with team building consultants to develop fully customisable smartphone geolocation games for specific projects.
Moira Nangle, LocoMatrix director (formerlyDirector of Organisational Development at Virgin Atlantic), commented, “Smartphone GPS technology allows us to develop engaging team building apps that can be used in any location. LocoMatrix geolocation games provide a virtual environment in the real world, designed to motivate strategic thinking and team development. Depending on client requirements, we can customise unique learning experiences using widely available smartphone technologies.”
Aside from team building exercises, LocoMatrix develops alternative uses for their geolocation games API, from light-hearted entertainment to more in-depth training programmes as well as ICT education programmes.
Custom built versions of Locomatrix games can be developed to suit the requirements and needs of brands, marketing agencies and education consultants, amongst others. The team at LocoMatrix can help design and build bespoke concepts based on geolocation and augmented reality, to deliver not only technology-enhanced outdoor activities, but also motivational experiences.
LocoMatrix develops applications using Adobe AIR – a cross-platform runtime environment for building applications using Adobe Flash, Adobe Flex, HTML, or Ajax.
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For more information please contact:
Jools Moore
Naked Ape Communications jools@naked-ape.co.uk
0771 773 4606
About LocoMatrix:
Richard Vahrman – COO
After gaining a BSc in Biology from Hatfield Poly, Richard worked with Prof. Heinz Wolff at the Clinical Research Institute in Harrow, later helping set up the Institute of Bioengineering at Brunel University, specialising in building robotic equipment for the European Space Agency. He then started up MultiAxis where he invented and marketed a novel method for tracking containers within the dairy industry. On moving to Brighton, he started up Brighton Web, a web hosting and design company, which is still operating with around 200 clients.
Moira Nangle – CEO
Moira was at Virgin Atlantic for 13 years as Director of Organisational Development. In this role she was responsible for Human Resources, Recruitment, and Learning and Development. She now runs her own consultancy and has, amongst her clients, Rolls Royce, Nike, the NHS and Virgin Management Group. Particular interests are strategy execution, group dynamics and identification, development and fulfilment of potential. She is also a Board member for a number of regional and national charities. She speaks regularly at conferences both in the UK and abroad, most recently for E.ON, the NHS and ING bank.
InterTrader.com has today launched the first ever financial spread betting app for the iPad, along with an app for the iPhone, both of which enable traders to keep on top of market movements, news and events on the move. The unique feature rich app for the iPad can be downloaded directly from the App Store – http://itunes.apple.com/gb/app/intertrader/id416981265
InterTrader’s purpose-built app for the iPad exploits the larger screen offered by the iPad. It enables users to switch easily between both landscape and portrait views and supports high resolution graphics, fast and easy to use navigation and one-click trading functionality.
Shai Heffetz, Head of Financial Spread Betting and CFD at InterTrader, commented:
“We work from the premise that ‘time is money’ and our app® for the iPad makes it easier and quicker for InterTrader customers to react to breaking news and events when on the move. This is from InterTrader following the recent launch of TradeBack™, a cash back loyalty programme for spread betting. With low margin rates, tight spreads and Tradeback™ our customers can now use the apps for both the iPad and iPhones to make the most of their capital in the global markets.”
Intertrader spreadbetting app on iPad2
Using InterTrader’s iPad / iPhone app:
Traders can access the InterTrader Markets menu from the main navigation panel at the bottom of the screen. This will bring up quick links to the markets offered, grouped into each specific type of market: indices, shares, foreign exchange, commodities and bonds/interest rates.
There is also a quick link to the list of the most popular markets. Users can browse through any of these groups of markets by scrolling through the list.
The Search facility will help find markets that are not listed in these groups. To open the search screen users tap the magnifying glass icon at the top of the screen, then enter the name of the market they’re looking for.
Spreadbetting:
Spread betting is a way to trade on both rising and falling markets. Trade indices, shares, FX and more on one account. Go long or short, trade on margin with no commission or broker fees. All profits are free from CGT and stamp duty*.
Please note that Spread betting and CFD trading both carry a high level of risk to your capital with the possibility of losing more than your initial investment. These products may not be suitable for all investors, and are only intended for people over 18. Please ensure that you are fully aware of the risks involved and, if necessary, seek independent financial advice.
Contacts: Jools Moore – Naked Ape Comms +44 (0) 771 773 4606
Shai Heffetz, Head of Financial Spread Betting and CFD +350 2007 8700
John Shepherd, Director of Corporate Communications +44 (0) 20 7337 0100
Editor’s Notes
About InterTrader:
InterTrader.com is part of the PartyGaming family. PartyGaming is listed on the London Stock Exchange under the ticker PRTY and is a member of the FTSE 250. For further information go to www.partygaming.com
InterTrader.com runs on a technology platform owned and operated by London Capital Group Ltd (LCG). InterTrader.com is a trading name of London Capital Group Ltd (LCG). LCG is authorised and regulated by the Financial Services Authority. Registered address: 12 Appold Street, London, EC2A 2AW.
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